# Inuvo, Inc. (INUV) · Edgar & Edgarette company card

> Inuvo (INUV) grew revenue 2.9% in FY2025 to $86 million, operating margin -7.8% against a 6.3% median for advertising, equity 40.3% of assets. Every figure is from the company’s own annual report filed with the SEC.

SEC CIK 829323 · fiscal year ended 2025-12-31 · 5 audited years read · [page](https://www.pops4.com/boards/company/INUV) · [JSON](https://www.pops4.com/boards/company/INUV.json)

## Figures, as filed in the 10-K

| Measure | Value |
|---|---|
| Revenue | $86M |
| Revenue growth, 1 year | 2.9% |
| Revenue growth per year | 9.6% |
| Operating margin | -7.8% (prior year -6.6%) |
| Net margin | -5.9% |
| Operating cash flow | −$2M |
| Capital spending | $2M |
| Free cash flow | −$3M |
| Cash | $3M |
| Long-term debt | — |
| Total assets | $25M |
| Total equity | $10M |
| Equity ÷ assets | 40.3% |
| Return on equity | -50.8% |
| Dividend per share | — |
| Dividend years rising | — |

## Readings, computed from those figures

- Altman Z: -25.81 (distress zone)
- Piotroski F: 3 of 9 (middling)
- Health Harbor boat: Old boat · three warning signs · operating cash flow was negative; operating loss: a margin of -7.8% in FY2025; revenue is hard to predict: its 80% range is ±42%
- Cash Compass: In between · no clear cash pattern yet

## Edgarette's reading

Exposure: revenue $86.2M (FY2025). Experience: revenue up 2.9% on the year, up 9.6% a year over 4 years; operating margin -7.8%, down from -6.6%. Soundness: equity 40.3% of assets, return on equity -50.8%. Credibility: four or more audited years, reasonable weight. Range: 80% of past cases like this landed between $55.4M and $134.1M next year (method v4.1: its own 6-year record of growth weighed at 63% against $50M–100M filers; across 2019–2025, 69.0% landed inside, 83.4% on the one year the method never saw). In a shock year the stress range is $57.3M to $130.0M. A statistical range, not company guidance. Against peers (9 filers, $50M+ revenue, services-advertising): operating margin -7.8% against a 6.3% median; growth 2.9% against 1.0%.

Range logged 2026-10-30, receipt effd381435bc8d4c, status open. A statistical range, not company guidance.

## Health Watch, last 12 months

- Item 5.02 Director or officer change: 2, latest 2026-08-11 ([filing](https://www.sec.gov/Archives/edgar/data/829323/000165495426007482/0001654954-26-007482-index.htm))

## Recent filings

- 8-K · filed 2026-11-02 · 1.01 Entry into a Material Definitive Agreement; 2.03 Creation of a Direct Financial Obligation; 9.01 Financial Statements and Exhibits · [filing](https://www.sec.gov/Archives/edgar/data/829323/000165495426009387/0001654954-26-009387-index.htm)
- 8-K · filed 2026-08-11 · 2.02 Results of Operations and Financial Condition; 5.02 Departure or Election of Directors; Appointment of Officers; 7.01 Regulation FD Disclosure; 9.01 Financial Statements and Exhibits · [filing](https://www.sec.gov/Archives/edgar/data/829323/000165495426007482/0001654954-26-007482-index.htm)
- 10-Q · filed 2026-08-11 · [filing](https://www.sec.gov/Archives/edgar/data/829323/000165495426007480/0001654954-26-007480-index.htm)
- 8-K · filed 2026-07-08 · 7.01 Regulation FD Disclosure; 9.01 Financial Statements and Exhibits · [filing](https://www.sec.gov/Archives/edgar/data/829323/000165495426006551/0001654954-26-006551-index.htm)
- 8-K · filed 2026-07-01 · 1.01 Entry into a Material Definitive Agreement; 1.02 Termination of a Material Definitive Agreement; 2.03 Creation of a Direct Financial Obligation; 3.02 Unregistered Sales of Equity Securities; 8.01 Other Events; 9.01 Financial Statements and Exhibits · [filing](https://www.sec.gov/Archives/edgar/data/829323/000165495426006459/0001654954-26-006459-index.htm)
- 8-K · filed 2026-06-23 · 5.07 Submission of Matters to a Vote of Security Holders · [filing](https://www.sec.gov/Archives/edgar/data/829323/000165495426006141/0001654954-26-006141-index.htm)

## Sources

- facts: https://data.sec.gov/api/xbrl/companyfacts/CIK0000829323.json
- filings: https://www.sec.gov/cgi-bin/browse-edgar?action=getcompany&CIK=829323

## Cite

POPS4, Edgar & Edgarette: Inuvo, Inc. (INUV) company card, from the company's own SEC filings, accessed 2026-11-03, https://www.pops4.com/boards/company/INUV. CC BY 4.0. For a figure, add the filing URL under filings or sources.

DOI https://doi.org/10.5281/zenodo.23672509 · catalog https://www.pops4.com/boards/catalog.json · Figures as filed with the SEC. Card text CC BY 4.0, POPS4.

Reporting, not investment advice. No price targets and no trading recommendations.

Figures are as filed in audited 10-K reports and can move with restatements, acquisitions, disposals or a change in fiscal year. A range set from how past company-years turned out is not a promise about the next one, and says nothing about the share price.