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Valkyries' $1B valuation sets a new WNBA expansion floor at $125M+ as scarcity and media-deal upside pull institutional capital into women's basketball.
$1 billion
per CNBC's 2026 franchise valuation study released Thursday
$50 million
for the expansion slot in November 2023
$85 million
in projected 2026 revenue—triple the league average—driven by Chase…
$28 million
local media package with NBC Sports Bay Area
The Golden State Valkyries are worth $1 billion, per CNBC's 2026 franchise valuation study released Thursday. No other WNBA team has crossed nine figures in enterprise value. The Warriors ownership group paid $50 million for the expansion slot in November 2023.
The valuation reflects $85 million in projected 2026 revenue—triple the league average—driven by Chase Center co-tenancy economics, a $28 million local media package with NBC Sports Bay Area, and sponsorship inventory priced at NBA rates. The Valkyries sold 14,200 season tickets before playing a game. Courtside seats listed at $18,000 per season, six times the WNBA median. The Warriors' existing corporate partnerships—Google, Rakuten, JPMorgan—wrote checks for women's basketball exposure without negotiation. One team executive called it "the easiest upsell deck I've ever carried."
Joe Lacob and Peter Guber structured the Valkyries as a separate entity with minority slots reserved for later syndication. They brought in Aspect Ventures founder Jennifer Fonstad and former Netflix executive Ophelia Brown at 7% equity each in a February 2024 friends-and-family round that valued the franchise at $320 million. Those stakes are now worth $70 million on paper. The league takes 6% of any sale proceeds under expansion terms, a fact that makes liquidity events expensive but keeps the commissioner's office interested in rising marks.
The Valkyries' number resets the expansion price floor. The league has quietly fielded inquiries for slots in Houston, Nashville, and Philadelphia at $125 million minimum, per two people familiar with the process. Commissioner Cathy Engelbert wants 16 teams by 2028. Portland's ownership group is assembling a bid that assumes a $150 million entry fee. The math works if every new franchise can point to a Valkyries-shaped exit within 36 months.
The valuation also reflects what didn't happen: Joe Tsai paid $3.2 billion for full control of the Brooklyn Nets and New York Liberty in 2019, but the Liberty were considered a rounding error in that deal. Tilman Fertitta bought the Houston Rockets for $2.2 billion in 2017 and has spent five years asking the league for a WNBA franchise without success. Scarcity drives the bid. The NBA has 30 slots and no expansion since 2004. The WNBA has 12 teams, two new slots awarded in the last 18 months, and a television deal that pays $200 million annually starting in 2026—up from $50 million in the prior contract.
Other franchises are moving up. The New York Liberty are valued at $780 million, buoyed by $62 million in revenue and Barclays Center co-tenancy. The Los Angeles Sparks sit at $640 million, though Crypto.com Arena scheduling conflicts and a three-year playoff drought have stalled growth. The Las Vegas Aces—back-to-back champions in 2022 and 2023—are worth $590 million, held back by a 9,000-seat arena and a local market half the size of the Bay Area. The league's median valuation is $285 million, up 94% from 2024.
The Valkyries play their first regular-season game in May 2026. The roster is unproven. The head coach has no WNBA experience. None of it matters to the spreadsheet. The franchise owns 40 years of Chase Center dates, a market with 8 million people within 90 minutes, and a brand that syndicates to Asia through Warriors distribution. One family office that passed on the Fonstad round at $320 million called back in October asking about secondary markets. There were no sellers.
Watch for WNBA expansion announcements in Q2 2026, particularly Portland and Houston, where local ownership groups are finishing arena-lease negotiations. The Valkyries' secondary market will show whether the $1 billion mark holds under liquidity pressure. And Joe Lacob has started telling people the Warriors-Valkyries bundle is worth more together than apart, which means a dual-team sale is unlikely before 2030.
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