# Costco Hit $33 Billion Digital Revenue With DoorDash and Uber Eats Warehouse Relay *The delivery partnerships move bulk product without new fulfillment infrastructure, scaling reach past membership walls.* By **Jenny Huang Goodman MPA MSc MHSA, Principal** — The Stash Edge, Hako Shikin LLC. Published 2026-09-26. Canonical: https://www.pops4.com/stash/articles/costco-2026-09-26t06-1 Subject: Costco Tags: omnichannel, delivery, bundling, warehouse relay, fulfillment, digital commerce --- Costco reported **$33 billion** in digital sales for 2026, growing over **20% annually**, according to Modern Retail. The driver was not a proprietary delivery fleet or dark stores. The warehouse club partnered with DoorDash and Uber Eats to relay product from existing warehouses to non-members and casual shoppers, extending distribution without building new infrastructure. The mechanism is warehouse-bundled delivery. A customer orders through DoorDash or Uber Eats. The platform contractor picks product from the nearest Costco warehouse and completes last-mile delivery. Costco moves inventory through the same buildings it already operates. The delivery platforms provide the labor, routing, and customer interface. Costco collects revenue on product it would have stocked regardless, reaching buyers who will not drive to the warehouse or pay the membership fee. This works because the warehouse model supplies the scale the delivery platforms need. Costco warehouses carry high-turn SKUs in bulk pack sizes. A single pick covers multiple units. The contractor spends less time per item than in a conventional grocery pick. The order value runs higher because the smallest pack is a multi-unit bundle. Higher basket, fewer line items, same pick time. The delivery economics improve. The platform keeps the arrangement because the unit economics beat standard grocery. For the physical-product brand, the play is not the platform partnership. It is designing the product and the listing so a third-party picker can move it profitably. Start with the pack configuration. Sell in bundles that raise average order value without adding pick complexity. A six-pack of sauces in a retail-ready tray moves as one item. A contractor picks it once, the customer pays for six, and the delivery platform hits margin on a single SKU. Next, write the listing for speed. The product name, the image, and the quantity must be immediately clear to someone who has never seen your brand. The picker is not reading your story. They are matching a screen to a shelf position in under ten seconds. Use the primary image to show the full pack configuration. Write the title with the count and the unit size in the first eight words. If the picker has to guess, they skip it or substitute, and your product does not move. Last, price the bundle to clear the delivery fee threshold on two or three items. If the platform charges **$5** delivery on orders under **$20**, and your six-pack retails at **$18**, the customer has to add a second brand to avoid the fee. If your six-pack is **$24**, they can check out on your product alone. You capture the full order. Run the math on your category's typical delivery minimum and bundle accordingly. A solo brand with modest SKU count can launch one optimized multi-pack, sell it through a regional delivery platform, and move product without paying for warehouse space or a sales team. The broader pattern is that fulfillment speed and basket size beat selection when a third party handles the pick. Costco did not add SKUs. It made the existing assortment easier to pick and deliver at scale. A small brand copies that by designing the product package and the digital listing for the picker's workflow, not the end buyer's kitchen. ## The takeaway Bundle your product for high basket value and single-pick speed, then list it where delivery platforms already route volume. --- ## Publisher **Hako Shikin LLC** — Virginia Beach, Virginia. Founded 1997. ASI 217876 · DUNS 18-204-6339. Principal and author: **Jenny Huang Goodman MPA MSc MHSA**. - Author: https://www.huanggoodman.com/about - LLM context: https://www.pops4.com/stash/llms.txt - MCP endpoint, for AI agents: https://mcp.pops4.com/mcp - Client dashboard: https://dashboard.pops4.com/ - Catalogue: 70,000+ products, 200+ brands