# AI shopper agents lifted product discovery conversion to 22%.

By **Jenny Huang Goodman MPA MSc MHSA, Principal** — The Stash Edge, Hako Shikin LLC.
Published 2026-06-10.

Canonical: https://www.pops4.com/stash/articles/fast-simon-2026-06-10t12-2
Subject: Fast Simon
Tags: ai, discovery, conversion, ecommerce

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*Full analysis temporarily unavailable.*

Per Business Insider, Fast Simon's analysis of nearly **50,000** e-commerce shoppers showed AI agents driving product discovery conversion to **22%**, a lift powered by dual-engine e-commerce (human browsing + AI routing).

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## Publisher

**Hako Shikin LLC** — Virginia Beach, Virginia. Founded 1997. ASI 217876 · DUNS 18-204-6339.
Principal and author: **Jenny Huang Goodman MPA MSc MHSA**.

- Author: https://www.huanggoodman.com/about
- LLM context: https://www.pops4.com/stash/llms.txt
- MCP endpoint, for AI agents: https://mcp.pops4.com/mcp
- Client dashboard: https://dashboard.pops4.com/
- Catalogue: 70,000+ products, 200+ brands