{
  "slug": "best-buy-2026-07-28t03-2",
  "company": "Best Buy",
  "headline": "Best Buy builds AI playgrounds with Ray-Ban Meta shop-in-shops to move glasses.",
  "topic": "{Stash Edge — Retail & Shelf Play}",
  "source_name": "Modern Retail",
  "source_url": "https://www.modernretail.co/retailers/how-best-buy-is-rethinking-retail-footprints-for-ai-products-like-ray-ban-meta-glasses/?utm_campaign=modernretaildis&utm_medium=rss&utm_source=general-rss",
  "landing": "https://pops4-stash-edge.billing-010.workers.dev/articles/best-buy-2026-07-28t03-2",
  "channels": {
    "linkedin": {
      "label": "LinkedIn · Jenny",
      "body": "{Stash Edge — Retail & Shelf Play}\n◆ PLATINUM · In-store experience redesign and category showcase · Best Buy\n\nBest Buy builds AI playgrounds with Ray-Ban Meta shop-in-shops to move glasses.\n\nBest Buy figured out that new categories don't fit old shelves. They built a new shelf. This is the move for any physical product that needs hands-on discovery—wearables, smart home, AR, fitness gear. Find a major retailer with store renovation budget and pitch yourself as the category showcase. You're not selling product; you're helping them redesign that corner.\n\nMy Stash Take on what it means for the rest of us →\nhttps://pops4-stash-edge.billing-010.workers.dev/l/t/li/best-buy-2026-07-28t03-2\n→ Your Stash Room — your logo, live pricing, ships blind: https://pops4-stash-edge.billing-010.workers.dev/l/r/li/best-buy-2026-07-28t03-2\n→ Proper imprints, done right at POPS4: https://pops4-stash-edge.billing-010.workers.dev/l/s/li/best-buy-2026-07-28t03-2",
      "chars": 952,
      "limit": 3000,
      "alt_label": "HakoShikin agency",
      "alt_body": "{Stash Edge — Retail & Shelf Play}\n◆ PLATINUM · In-store experience redesign and category showcase · Best Buy\n\nBest Buy builds AI playgrounds with Ray-Ban Meta shop-in-shops to move glasses.\n\nBest Buy figured out that new categories don't fit old shelves. They built a new shelf. This is the move for any physical product that needs hands-on discovery—wearables, smart home, AR, fitness gear. Find a major retailer with store renovation budget and pitch yourself as the category showcase. You're not selling product; you're helping them redesign that corner.\n\nMy Stash Take on what it means for the rest of us →\nhttps://pops4-stash-edge.billing-010.workers.dev/l/t/lh/best-buy-2026-07-28t03-2\n→ Your Stash Room — your logo, live pricing, ships blind: https://pops4-stash-edge.billing-010.workers.dev/l/r/lh/best-buy-2026-07-28t03-2\n→ Proper imprints, done right at POPS4: https://pops4-stash-edge.billing-010.workers.dev/l/s/lh/best-buy-2026-07-28t03-2",
      "alt_chars": 952,
      "alt_limit": 3000
    },
    "bluesky": {
      "label": "Bluesky",
      "body": "{Stash Edge — Retail & Shelf Play}\n◆ PLATINUM · In-store experience redesign and category showcase · Best Buy\n\nBest Buy builds AI playgrounds with Ray-Ban Meta shop-in-shops to move glasses.\n\nMy Stash Take →\nhttps://pops4-stash-edge.billing-010.workers.dev/l/t/bs/best-buy-2026-07-28t03-2",
      "chars": 288,
      "limit": 300
    },
    "substack": {
      "label": "Substack · Fending",
      "title": "Best Buy builds AI playgrounds with Ray-Ban Meta shop-in-shops to move glasses.",
      "body": "✍️ YOUR NOTE — write 2–3 lines to ONE person so they feel: \"this is about me… I could actually do this… I could make money from this.\" Energize them, make it yours. (This is the part that gets the opens.)\n[ your take… ]\n———\nHere is a real one you can run this week 👇\nBest Buy is rethinking store layouts and staff training to create dedicated AI product experiences, starting with Ray-Ban Meta glasses shop-in-shops and flexible merchandising to enable hands-on demos.\nHere's the cool part — the lever almost everyone misses (and you don't have to): if your product needs a demo to sell (AR glasses, smart rings, wearables), pitch a co-branded shop-in-shop with a major retailer and include staff training and layout specs in your proposal. Do not ask for shelf space; ask to redesign that section. The retailer gets a destination that pulls foot traffic and justifies staffing. You get a demo booth with a trained employee. The barrier is low: the brand provides the demo materials and the training manual.\nWhat that means for you: Best Buy figured out that new categories don't fit old shelves. They built a new shelf. This is the move for any physical product that needs hands-on discovery—wearables, smart home, AR, fitness gear. Find a major retailer with store renovation budget and pitch yourself as the category showcase. You're not selling product; you're helping them redesign that corner.\nIf you make, sell, or gift anything with your name on it — this is yours to run. You can do this.\n(Real, not theory — Modern Retail: https://www.modernretail.co/retailers/how-best-buy-is-rethinking-retail-footprints-for-ai-products-like-ray-ban-meta-glasses/?utm_campaign=modernretaildis&utm_medium=rss&utm_source=general-rss.)\n———\nOr — want it built FOR you? Your logo, your products, your own private room, priced and ready, in about five minutes. That's literally what we do →\nhttps://www.pops4.com/vip?utm_source=substack&utm_medium=newsletter&utm_campaign=stash",
      "chars": 1967,
      "limit": 0
    }
  }
}