{
  "slug": "coke-pepsi-and-major-beverage-brands-2026-08-07t03-3",
  "company": "Coke, Pepsi, and major beverage brands",
  "headline": "Beverage giants adding QR codes to cans for packaging-linked data.",
  "topic": "{Stash Edge — Packaging Play}",
  "source_name": "MSN Money",
  "source_url": "https://www.msn.com/en-us/money/companies/coke-pepsi-and-other-beverage-brands-are-adding-new-qr-codes-to-cans-here-s-what-they-re-for/ar-AA28XBLl",
  "landing": "https://pops4-stash-edge.billing-010.workers.dev/articles/coke-pepsi-and-major-beverage-brands-2026-08-07t03-3",
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      "label": "LinkedIn · Jenny",
      "body": "{Stash Edge — Packaging Play}\n◆ GOLD · QR code deployment on packaging · Coke, Pepsi, and major beverage brands\n\nBeverage giants adding QR codes to cans for packaging-linked data.\n\nThe beverage giants are not chasing viral QR scans. They are building the infrastructure to track every instance of buyer activation. You can do this this month. Print a clean QR code on your next batch, point it to a Linktree or a landing page, and start collecting the data your retailer partners will want to see in six months.\n\nMy Stash Take on what it means for the rest of us →\nhttps://pops4-stash-edge.billing-010.workers.dev/l/t/li/coke-pepsi-and-major-beverage-brands-2026-08-07t03-3\n→ Your Stash Room — your logo, live pricing, ships blind: https://pops4-stash-edge.billing-010.workers.dev/l/r/li/coke-pepsi-and-major-beverage-brands-2026-08-07t03-3\n→ Proper imprints, done right at POPS4: https://pops4-stash-edge.billing-010.workers.dev/l/s/li/coke-pepsi-and-major-beverage-brands-2026-08-07t03-3",
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      "alt_body": "{Stash Edge — Packaging Play}\n◆ GOLD · QR code deployment on packaging · Coke, Pepsi, and major beverage brands\n\nBeverage giants adding QR codes to cans for packaging-linked data.\n\nThe beverage giants are not chasing viral QR scans. They are building the infrastructure to track every instance of buyer activation. You can do this this month. Print a clean QR code on your next batch, point it to a Linktree or a landing page, and start collecting the data your retailer partners will want to see in six months.\n\nMy Stash Take on what it means for the rest of us →\nhttps://pops4-stash-edge.billing-010.workers.dev/l/t/lh/coke-pepsi-and-major-beverage-brands-2026-08-07t03-3\n→ Your Stash Room — your logo, live pricing, ships blind: https://pops4-stash-edge.billing-010.workers.dev/l/r/lh/coke-pepsi-and-major-beverage-brands-2026-08-07t03-3\n→ Proper imprints, done right at POPS4: https://pops4-stash-edge.billing-010.workers.dev/l/s/lh/coke-pepsi-and-major-beverage-brands-2026-08-07t03-3",
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      "body": "{Stash Edge — Packaging Play}\n◆ GOLD · QR code deployment on packaging · Coke, Pepsi, and major beverage brands\n\nBeverage giants adding QR codes to cans for…\n\nMy Stash Take →\nhttps://pops4-stash-edge.billing-010.workers.dev/l/t/bs/coke-pepsi-and-major-beverage-brands-2026-08-07t03-3",
      "chars": 283,
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    "substack": {
      "label": "Substack · Fending",
      "title": "Beverage giants adding QR codes to cans for packaging-linked data.",
      "body": "✍️ YOUR NOTE — write 2–3 lines to ONE person so they feel: \"this is about me… I could actually do this… I could make money from this.\" Energize them, make it yours. (This is the part that gets the opens.)\n[ your take… ]\n———\nHere is a real one you can run this week 👇\nPer MSN Money, Coke, Pepsi, and other beverage leaders are quietly adding QR codes to cans, part of a broader shift toward connected packaging.\nHere's the cool part — the lever almost everyone misses (and you don't have to): QR codes on packaging are infrastructure, not marketing. Print a GS1 Digital Link QR code on your label that points to your product page, your loyalty portal, or your refill order flow. Every scan is a first-party data capture. Run this at scale: if 100,000 cans ship and 2% scan, you have 2,000 verified buyers in your database — for the cost of ink. Competitors printing static packaging are shipping data away.\nWhat that means for you: The beverage giants are not chasing viral QR scans. They are building the infrastructure to track every instance of buyer activation. You can do this this month. Print a clean QR code on your next batch, point it to a Linktree or a landing page, and start collecting the data your retailer partners will want to see in six months.\nIf you make, sell, or gift anything with your name on it — this is yours to run. You can do this.\n(Real, not theory — MSN Money: https://www.msn.com/en-us/money/companies/coke-pepsi-and-other-beverage-brands-are-adding-new-qr-codes-to-cans-here-s-what-they-re-for/ar-AA28XBLl.)\n———\nOr — want it built FOR you? Your logo, your products, your own private room, priced and ready, in about five minutes. That's literally what we do →\nhttps://www.pops4.com/vip?utm_source=substack&utm_medium=newsletter&utm_campaign=stash",
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}