{
  "slug": "new-balance-2026-07-02t09-3",
  "company": "New Balance",
  "headline": "Revenue up 19 percent in 2025, eyes $10 billion in 2026.",
  "topic": "{Stash Edge — Brand-Story Play}",
  "source_name": "SGB Media Online",
  "source_url": "https://news.google.com/rss/articles/CBMingFBVV95cUxPS3d1X0I4UG1mZUl1SjlzbWRnUkc5eXRCVlNsSXlSYThzQkZ1MzRsZHNLSEhKcXc4Z29vZGNqTE5tMDY3UFNzeERvV2xNckxiTl",
  "landing": "https://pops4-stash-edge.billing-010.workers.dev/articles/new-balance-2026-07-02t09-3",
  "channels": {
    "linkedin": {
      "label": "LinkedIn · Jenny",
      "body": "{Stash Edge — Brand-Story Play}\n◆ GOLD · Year-over-year revenue growth · New Balance\n\nRevenue up 19 percent in 2025, eyes $10 billion in 2026.\n\nwhen a brand reports year-over-year growth at 19 percent+, they've unlocked a repeatable motion. It's not luck; it's usually one of three things: category share capture, pricing power, or operational efficiency. New Balance is likely taking share in the athleisure-to-performance spectrum. The play: identify which category adjacent to yours is growing at 15 percent+ annually, map your customer overlap, and test a product line that sits in that intersection. Don't chase growth; chase category momentum with a product that fits both worlds.\n\nMy Stash Take on what it means for the rest of us →\nhttps://pops4-stash-edge.billing-010.workers.dev/l/t/li/new-balance-2026-07-02t09-3\n→ Your Stash Room — your logo, live pricing, ships blind: https://pops4-stash-edge.billing-010.workers.dev/l/r/li/new-balance-2026-07-02t09-3\n→ Proper imprints, done right at POPS4: https://pops4-stash-edge.billing-010.workers.dev/l/s/li/new-balance-2026-07-02t09-3",
      "chars": 1089,
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      "alt_label": "HakoShikin agency",
      "alt_body": "{Stash Edge — Brand-Story Play}\n◆ GOLD · Year-over-year revenue growth · New Balance\n\nRevenue up 19 percent in 2025, eyes $10 billion in 2026.\n\nwhen a brand reports year-over-year growth at 19 percent+, they've unlocked a repeatable motion. It's not luck; it's usually one of three things: category share capture, pricing power, or operational efficiency. New Balance is likely taking share in the athleisure-to-performance spectrum. The play: identify which category adjacent to yours is growing at 15 percent+ annually, map your customer overlap, and test a product line that sits in that intersection. Don't chase growth; chase category momentum with a product that fits both worlds.\n\nMy Stash Take on what it means for the rest of us →\nhttps://pops4-stash-edge.billing-010.workers.dev/l/t/lh/new-balance-2026-07-02t09-3\n→ Your Stash Room — your logo, live pricing, ships blind: https://pops4-stash-edge.billing-010.workers.dev/l/r/lh/new-balance-2026-07-02t09-3\n→ Proper imprints, done right at POPS4: https://pops4-stash-edge.billing-010.workers.dev/l/s/lh/new-balance-2026-07-02t09-3",
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    "bluesky": {
      "label": "Bluesky",
      "body": "{Stash Edge — Brand-Story Play}\n◆ GOLD · Year-over-year revenue growth · New Balance\n\nRevenue up 19 percent in 2025, eyes $10 billion in 2026.\n\nMy Stash Take →\nhttps://pops4-stash-edge.billing-010.workers.dev/l/t/bs/new-balance-2026-07-02t09-3",
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    "substack": {
      "label": "Substack · Fending",
      "title": "Revenue up 19 percent in 2025, eyes $10 billion in 2026.",
      "body": "✍️ YOUR NOTE — write 2–3 lines to ONE person so they feel: \"this is about me… I could actually do this… I could make money from this.\" Energize them, make it yours. (This is the part that gets the opens.)\n[ your take… ]\n———\nHere is a real one you can run this week 👇\nNew Balance reported 19 percent revenue growth in 2025 and is targeting $10 billion in 2026, per SGB Media Online. The brand is not just growing; it's operating a mathematical play that compounds.\nHere's the cool part — the lever almost everyone misses (and you don't have to): when a brand reports year-over-year growth at 19 percent+, they've unlocked a repeatable motion. It's not luck; it's usually one of three things: category share capture, pricing power, or operational efficiency. New Balance is likely taking share in the athleisure-to-performance spectrum. The play: identify which category adjacent to yours is growing at 15 percent+ annually, map your customer overlap, and test a product line that sits in that intersection. Don't chase growth; chase category momentum with a product that fits both worlds.\nWhat that means for you: when a brand reports year-over-year growth at 19 percent+, they've unlocked a repeatable motion. It's not luck; it's usually one of three things: category share capture, pricing power, or operational efficiency. New Balance is likely taking share in the athleisure-to-performance spectrum. The play: identify which category adjacent to yours is growing at 15 percent+ annually, map your customer overlap, and test a product line that sits in that intersection. Don't chase growth; chase category momentum with a product that fits both worlds.\nIf you make, sell, or gift anything with your name on it — this is yours to run. You can do this.\n(Real, not theory — SGB Media Online: https://news.google.com/rss/articles/CBMingFBVV95cUxPS3d1X0I4UG1mZUl1SjlzbWRnUkc5eXRCVlNsSXlSYThzQkZ1MzRsZHNLSEhKcXc4Z29vZGNqTE5tMDY3UFNzeERvV2xNckxiTl.)\n———\nOr — want it built FOR you? Your logo, your products, your own private room, priced and ready, in about five minutes. That's literally what we do →\nhttps://www.pops4.com/vip?utm_source=substack&utm_medium=newsletter&utm_campaign=stash",
      "chars": 2185,
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}