Aman Resorts opened New York reservations in October 2024, listed Beverly Hills for 2026, confirmed a Texas ranch with stables for late 2025, and began taking bookings for its first Mexico property. The four-market push represents the group's largest North American deployment since Amangani opened in Jackson Hole in 1998. Aman operated exactly two U.S. properties for 26 years. It will operate six by Q4 2026.
The New York property sits at Crown Building, 57th and Fifth, with residential units starting at $18.5M and a three-bedroom residence renting at $40,000 per night. The 83-key hotel component includes a 25,000-square-foot spa, jazz club, and wine library. The Mexico property, location undisclosed but reservations open, follows Aman's coastal-remote template. The Texas ranch, the group's first with fully serviced stables, sits on acreage sufficient for horseback canyon exploration. Beverly Hills occupies an undisclosed Westside site with residential towers attached. Each property follows Aman's model of pairing hotel keys with branded residences priced in the eight-figure range.
The acceleration matters because Aman historically expanded at one property every 18 months across 34 years. Four North American openings in 18 months signals either a capital event or a thesis change. The group raised $600M in 2021 from sovereign and family-office sources, with reports suggesting total enterprise value near $3B at the time. The North American cluster likely represents $1.8B to $2.2B in land acquisition and construction, assuming $450M to $550M per urban property and $200M to $300M for the ranch. The Mexico property, if coastal, trends toward the higher band. That capital moves faster than Aman's historical pace. The group's previous U.S. presence—Amangani and Amangiri—both served ultra-high-net-worth buyers seeking wilderness isolation with helicopter access. The urban pivot suggests Aman now competes directly with Rosewood, Aman Venice, and Bulgari for the resident-owner who splits time between a London townhouse and a New York pied-à-terre.
The New York $40,000 nightly residence sits below the $75,000 rates achieved by Mark Hotel penthouses during Art Basel or Fashion Week, but above the $25,000 to $30,000 range for standard presidential suites at St. Regis or Peninsula. Aman prices at the top of the segment it enters, which means the Mexico property will likely exceed $6,000 per night for ocean-view suites, and the Texas ranch will test whether American buyers pay $4,500 per night for domestic riding experiences they previously sourced in Patagonia or Kenya. The Beverly Hills property will face direct competition from the newly renovated Peninsula and the upcoming Rosewood Residences on Wilshire. If Aman maintains its pattern, the Los Angeles hotel component will hold fewer than 60 keys, making it the smallest luxury hotel in the market and the most expensive per key to operate.
Operators should track construction timelines for the Texas and Mexico properties, both of which face permitting risk and labor-market tightness. The Texas ranch lacks a confirmed opening date beyond "late 2025," which in luxury hospitality terms means Q2 2026. The Mexico property's location remains undisclosed, suggesting either environmental approvals in process or a quieter test of demand before full marketing begins. Allocators should watch whether Aman's residential sell-through in New York reaches 60% by mid-2025, the typical threshold for construction-loan covenants on mixed-use towers. If residences move faster than hotel keys fill, expect Aman to repeat the model in Miami, Aspen, or Seattle by 2027. If hotel occupancy outpaces sales, the group reverts to pure hotel plays.
The Beverly Hills announcement carries no confirmed opening quarter, which means Aman is either still assembling land parcels or waiting for New York absorption data before committing construction capital on the West Coast.
The takeaway
Aman's **$2B** North American buildout tests whether urban ultra-prime buyers pay wilderness-resort rates for city locations.
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