Woody Johnson, who paid $635 million for the New York Jets in 2000, acquired a minority position in Aston Martin F1 and joined the team's board as Vice Chairman. The stake percentage was not disclosed. The appointment puts Johnson alongside Executive Chairman Lawrence Stroll, who has poured more than $1 billion into the team since 2018 and holds approximately 20 percent of the broader Aston Martin Lagonda automotive business.
Aston Martin finished fifth in the 2024 Constructors' Championship with 94 points, down from second in 2023. The team operates on an estimated $450 million annual budget, roughly $200 million below Red Bull and Mercedes. Johnson's arrival follows Honda's February announcement of a technical partnership beginning 2026 and the ongoing construction of a $250 million wind tunnel and simulator complex in Silverstone, scheduled for completion mid-2025. Stroll has been searching for co-investors since late 2023; Johnson is the first American to join the ownership structure.
The deal gives Aston Martin direct access to Johnson's New York sponsor network and MetLife Stadium hospitality infrastructure, which hosted 82,500 fans per Jets game in 2024. Formula 1 runs three U.S. races—Miami, Austin, Las Vegas—and paddock operators have noted rising demand from American Fortune 500 brands unfamiliar with European motorsport protocol. Johnson's Rolodex includes PepsiCo, MetLife, and Oakley, all of which hold Jets partnerships and have circled F1 activations without committing. His board seat also positions him for input on the team's 2026 driver lineup; Fernando Alonso's contract expires at season's end, and Lance Stroll, Lawrence's son, holds the second seat. Johnson's record on personnel decisions is mixed—he has cycled through twelve head coaches in twenty-four years with the Jets.
Watch for Johnson's presence at the Miami Grand Prix in early May, where Aston Martin typically hosts U.S.-based sponsors in its hospitality suite. The team's technical director, Dan Fallows, is expected to brief the board on aerodynamic updates tied to the new Honda power unit by mid-June. Johnson's stake structure—whether convertible debt, direct equity, or tied to performance milestones—will surface in Aston Martin Lagonda's next filing, likely in August. Meanwhile, Stroll is still pursuing a second U.S. investor; sources close to the process have mentioned interest from a West Coast family office with prior positions in the Golden State Warriors and LAFC.
Johnson also served as U.S. Ambassador to the United Kingdom from 2017 to 2021, a tenure that included attending the British Grand Prix at Silverstone in an official capacity. His return to the paddock is permanent this time.