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Voyage EdgeWELL POURJune 18, 20262 min readAd-free
Aman Rosa Alpina Opens in Dolomites as Doronin Deploys $135M on Manhattan Penthouse
The brand's Italian acquisition precedes a 2026 pipeline across four continents while its billionaire owner signals confidence in ultra-luxury residential positioning.
Aman's **54-room** Dolomites debut and **$135M** Manhattan buy clarify Doronin's dual bet on ultra-luxury hospitality expansion and gateway residential safety through 2027.
$135 million
penthouse at 220 Central Park South in Manhattan
54 rooms and suites
across a village footprint in Alta Badia
€80 million
in 2023
€1,800
in low season and approach
Aman opened Rosa Alpina in San Cassiano, Italy in early 2025, converting the 48-year-old Dolomites property into its second Italian outpost after Venice. Owner Vladislav Doronin simultaneously closed on a $135 million penthouse at 220 Central Park South in Manhattan, making it the second-most expensive residential transaction in New York history. The timing is not coincidental.
Rosa Alpina spans 54 rooms and suites across a village footprint in Alta Badia, with three pools and direct ski-in access to the Sella Ronda circuit. Aman retained the property's decades-old pizza program—a calculated nod to legacy clientele—while installing its full amenity overlay: private spa pavilions, 24-hour in-residence service, and guaranteed access to the broader Aman network. The acquisition reportedly cost Doronin north of €80 million in 2023, though the exact figure remains undisclosed. Room rates start at €1,800 in low season and approach €4,500 during Christmas and February half-term.
The Rosa Alpina launch is the visible edge of a pipeline stretching into 2027. Aman has confirmed openings in Niseko, Japan (winter 2026), Napa Valley (spring 2026), and a second Caribbean property in Turks and Caicos (late 2026), following the 2024 refresh of Amanyara. A fourth property in Saudi Arabia's Red Sea Project is slated for 2027, with whispered pre-sales already circulating among Gulf family offices. Doronin has publicly targeted 100 properties by 2030, up from the current 37. That pace implies roughly 10 openings per year through decade-end, a velocity the brand has never approached.
The Central Park South purchase matters because it clarifies capital allocation. Doronin paid cash for a duplex penthouse designed by Robert A.M. Stern, directly below Ken Griffin's $238 million record-holder. The building is a known safe-haven for UHNW allocators seeking New York residency optionality. That Doronin is locking $135 million into illiquid Manhattan real estate—concurrent with an aggressive hotel development calendar—suggests he views both ultra-luxury hospitality and gateway residential as equally defensible stores of value heading into the back half of the decade. It also signals he is not over-levered.
Operators should track Aman's Niseko and Napa openings closely. Niseko is already oversupplied with luxury inventory from Park Hyatt, Ritz-Carlton Reserve, and multiple independent chalets; Aman will need to justify a 30-40% rate premium in a market where even seasoned developers are struggling with absorption. Napa represents Aman's first true wine-country play, competing directly with Auberge, Montage, and Las Alcobas in a region where allocators are already rotating capital toward European viticulture. Rosa Alpina's performance through summer 2025 will set pricing expectations for both.
The Saudi property is the long signal. Red Sea Global has committed $20 billion to infrastructure, but only a handful of international operators have closed deals. If Aman's Red Sea opening proceeds on schedule, it will confirm the Kingdom's ability to deliver on its 2030 tourism targets—and validate a new theater for luxury-hospitality capital deployment outside the usual Gulf corridors.
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