Archive

Past Issues Β· 60 Recent Editions

Tuesday, July 28, 2026

3 Leads 12 Quick Hits
DIAMOND
Creator seeding mapped to retail velocity in 18 months, end-to-end playbook released.
PLATINUM
Kate Farms πŸ“ˆ
GLP-1 product redesign expanded Walmart doors, per Modern Retail.
GOLD
David's Bridal
Outlet shop-in-shop concept debuts, per Retail Dive.

Tuesday, July 28, 2026

3 Leads 14 Quick Hits
DIAMOND
Kate Farms πŸ“ˆ
Designed for GLP-1 users, Kate Farms expanded Walmart presence.
PLATINUM
I.Am.Gia πŸ“ˆ
Viral tracksuit became a world; founder sold her house to scale it.
GOLD
Peach & Lily
Zombie cell moisturizer lands 1,200+ Ulta doors at $59.

Tuesday, July 28, 2026

3 Leads 13 Quick Hits
DIAMOND
This Girl Walks Into a Bar πŸ“ˆ
Organic cocktail mixer selected as 1 of 3 finalists from 400 applicants for national retail.
PLATINUM
Best Buy πŸ“ˆ
Best Buy builds AI playgrounds with Ray-Ban Meta shop-in-shops to move glasses.
GOLD
Michaels
Michaels Google Gemini assistant doubles conversion on search, per Digiday.

Tuesday, July 28, 2026

3 Leads 11 Quick Hits
DIAMOND
Range Rover πŸ“ˆ
Luxury EV waitlist hit 76,976 before production launch.
PLATINUM
Polite Society πŸ“ˆ
Ulta Beauty TikTok Shop partnership scales affiliate campaign to largest ever.
GOLD
BYLT
Apparel brand expands to 7 new stores and Bloomingdale's wholesale.

Monday, July 27, 2026

3 Leads 12 Quick Hits
DIAMOND
The Singleton πŸ“ˆ
Major Scotch brand overhauls packaging design for 2026 shelf reset.
PLATINUM
Creator seeding playbook maps 18-month path from TikTok to retail shelf.
GOLD
Range Rover Electric
Luxury EV waitlist hits 76,976 pre-launch buyers in first window.

Monday, July 27, 2026

3 Leads 11 Quick Hits
DIAMOND
Michaels πŸ“ˆ
Google Gemini AI assistant doubled conversion rate over traditional search.
PLATINUM
Insurgent Brands India πŸ“ˆ
Insurgent CPG brands hit $7.5B revenue, grew 4x in five years.
GOLD
David's Bridal
Outlet shop-in-shop concept tests discounted-tier retail footprint.

Monday, July 27, 2026

3 Leads 12 Quick Hits
DIAMOND
Creator seeding to retail shelf in 18 months β€” the documented playbook.
PLATINUM
Michaels πŸ“ˆ
Google Gemini AI assistant doubled conversion on search, per early results.
GOLD
Oscar Mayer
Wienermobile's 90-year milestone became a limited-edition Milk Bar cake collaboration.

Monday, July 27, 2026

3 Leads 12 Quick Hits
DIAMOND
ButcherBox πŸ“ˆ
Meat-box brand expanded to 330 Target Express locations mid-year.
PLATINUM
Rolex πŸ“ˆ
Luxury watch brand's certified pre-owned channel grew secondhand market, not just market share.
GOLD
Gong Cha
Bubble tea chain signed 50-unit franchise deal in Texas market.

Monday, July 27, 2026

3 Leads 11 Quick Hits
DIAMOND
Creator seeding moved brands from zero to retail in 18 months.
PLATINUM
Insurgent Brands India πŸ“ˆ
Insurgent CPG brands grew 4x in five years to $7.5B in FY25.
GOLD
The Singleton
Scotch brand overhauled packaging, signaling category-wide redesign cycle.

Monday, July 27, 2026

3 Leads 11 Quick Hits
DIAMOND
Range Rover Electric πŸ“ˆ
Waitlist signal: 76,976 preorders before launch, securing 2026 demand proof.
PLATINUM
5W Public Relations (CPG Creator Seeding Playbook) πŸ“ˆ
18-month path from creator seeding to retail shelf: the verified timeline is now documented.
GOLD
This Girl Walks Into a Bar
Female-founded cocktail mixer: 1 of 3 selected from 400 for national retail expansion.

Monday, July 27, 2026

3 Leads 11 Quick Hits
DIAMOND
I.Am.Gia πŸ“ˆ
Founder sold her house to scale one viral tracksuit into a world.
PLATINUM
TikTok Shop πŸ“ˆ
TikTok Shop projected to outgrow Target and Costco e-commerce in 2026.
GOLD
This Girl Walks Into a Bar
Female-founded cocktail mixer selected 1-of-3 from 400 applicants for retail expansion.

Monday, July 27, 2026

3 Leads 12 Quick Hits
DIAMOND
Creator seeding to retail shelf in 18 months β€” playbook published.
PLATINUM
This Girl Walks Into a Bar πŸ“ˆ
Female-founded organic mixer brand picked 1 of 3 from 400 applicants for national retail.
GOLD
Range Rover Electric
Waitlist hit 76,976 before late-2026 launch confirmation.

Sunday, July 26, 2026

3 Leads 13 Quick Hits
DIAMOND
Range Rover πŸ“ˆ
Waitlist seeding: 76,976 orders queued for late-2026 electric launch.
PLATINUM
Creator seeding to retail shelf in 18 months: playbook released for CPG brands.
GOLD
This Girl Walks Into a Bar
Selected from 400 applicants for national retail; female-founded cocktail mixer wins 2026 accelerator.

Sunday, July 26, 2026

3 Leads 11 Quick Hits
DIAMOND
The Singleton πŸ“ˆ
Scotch whisky redesigns packaging to reposition category for 2026 shelf.
PLATINUM
Whole Foods Market πŸ“ˆ
LEAP program opens 2026 applications for emerging food brands seeking scale.
GOLD
5W
Creator seeding to retail velocity takes 18 months when done in tiers.

Sunday, July 26, 2026

3 Leads 10 Quick Hits
DIAMOND
Michaels πŸ“ˆ
Google Gemini AI assistant doubled conversion rate vs. traditional search.
PLATINUM
Insurgent Brands (India) πŸ“ˆ
Insurgent brands hit $7.5B revenue, 4x growth in 5 years.
GOLD
5W (via CPG Creator Seeding Playbook 2026)
Creator seeding to retail shelf in 18 months β€” mapped playbook released.

Sunday, July 26, 2026

3 Leads 13 Quick Hits
DIAMOND
Range Rover πŸ“ˆ
Waitlist hit 76,976 for electric vehicle launch before first unit ships.
PLATINUM
Monster Energy πŸ“ˆ
Athlete sweep at X Games drives podium-to-retail connection.
GOLD
Snif
Male teen fragrance line enters Ulta Beauty after proving niche demand.

Sunday, July 26, 2026

3 Leads 13 Quick Hits
DIAMOND
Michaels πŸ“ˆ
Google Gemini AI assistant doubled conversion rate on search, per Modern Retail.
PLATINUM
Best Buy πŸ“ˆ
Retail footprint redesigned around AI demos β€” Meta Ray-Ban shop-in-shop drives floor traffic.
GOLD
The Singleton
Full packaging overhaul repositions Scotch brand in 2026 β€” what the shelf redesign means.

Sunday, July 26, 2026

3 Leads 11 Quick Hits
DIAMOND
Michaels πŸ“ˆ
Google Gemini AI assistant doubled conversion rate in search, per Modern Retail.
PLATINUM
TikTok Shop πŸ“ˆ
TikTok Shop projected to outpace Target and Costco US ecommerce by 2026.
GOLD
Best Buy
Best Buy redesigned stores as AI product playgrounds with shop-in-shops and trained staff.

Sunday, July 26, 2026

3 Leads 12 Quick Hits
DIAMOND
Ulta Beauty πŸ“ˆ
Ulta's TikTok Shop debut with Ice Spice fragrance reached young consumers in first campaign
PLATINUM
Snif / Notewrks πŸ“ˆ
Snif's male fragrance line enters Ulta Beauty, betting young male 'fragheads' are a retail segment
GOLD
The Singleton (Scotch Whisky)
The Singleton redesigned 2026 packaging to hold shelf space against new Scotch entrants

Sunday, July 26, 2026

3 Leads 9 Quick Hits
DIAMOND
Creator seeding path from launch to shelf: 18-month playbook released.
PLATINUM
Insurgent brands in India πŸ“ˆ
New consumer brands in India hit $7.5B revenue, 4x growth in 5 years.
GOLD
Snif
Snif's Notewrks fragrance line enters Ulta Beauty storefronts.

Saturday, July 25, 2026

3 Leads 12 Quick Hits
DIAMOND
adidas πŸ“ˆ
adidas reports record revenues for 2025, expects sustained growth through 2026.
PLATINUM
New Balance πŸ“ˆ
New Balance eyes $10B in 2026 after 19% revenue surge in 2025.
GOLD
Mountain Dew
Mountain Dew sold limited-edition commemorative five-cent cans, marking 80 years.

Saturday, July 25, 2026

3 Leads 12 Quick Hits
DIAMOND
Ulta Beauty πŸ“ˆ
Ulta debuts on TikTok Shop with Ice Spice fragrance drop, targeting young digital natives.
PLATINUM
I.Am.Gia πŸ“ˆ
Founder sold her house to fund Blare tracksuit expansion into a full brand world.
GOLD
This Girl Walks Into a Bar
Female-founded cocktail mixer brand selected for national retail expansion from 400 applicants.

Saturday, July 25, 2026

3 Leads 13 Quick Hits
DIAMOND
Adidas πŸ“ˆ
Adidas opens concept store at Mall of America, betting retail density.
PLATINUM
Portal πŸ“ˆ
Portal launches rooftop tent on Kickstarter, tests supply before full scale.
GOLD
Under Armour
Under Armour enlists FranΓ§ois Arnaud as global ambassador, moves to actor talent.

Saturday, July 25, 2026

3 Leads 11 Quick Hits
DIAMOND
Creator seeding mapped to retail in 18 months, from founding team to buyer briefing.
PLATINUM
Michaels πŸ“ˆ
Google Gemini AI assistant doubled search conversion rate, per Michaels data.
GOLD
Snif / Notewrks
Male fragrance line enters Ulta Beauty, betting on teenage 'fragheads' as core customer.

Saturday, July 25, 2026

3 Leads 13 Quick Hits
DIAMOND
Michaels πŸ“ˆ
Google Gemini AI assistant doubled conversion rate versus traditional search.
PLATINUM
Best Buy πŸ“ˆ
Converted stores to AI playgrounds with Ray-Ban Meta shop-in-shops and trained floor staff.
GOLD
Little Leaf Farms & Sweetgreen
Lettuce brands ran social media awareness campaign to rebuild trust amid cyclospora outbreak.

Saturday, July 25, 2026

3 Leads 10 Quick Hits
DIAMOND
Michaels πŸ“ˆ
Google Gemini AI assistant doubled conversion rate over traditional search.
PLATINUM
Insurgent Brands (India) πŸ“ˆ
Consumer brands in India grew 4x in five years, hitting $7.5B in FY25.
GOLD
Best Buy
Best Buy converted stores into AI demo spaces with Meta Ray-Ban shop-in-shops.

Saturday, July 25, 2026

3 Leads 12 Quick Hits
DIAMOND
Range Rover Electric πŸ“ˆ
Waitlist locked 76,976 buyers before production begins late 2026.
PLATINUM
Insurgent Brands (India) πŸ“ˆ
Insurgent consumer brands grew 4x in 5 years to $7.5B in FY25.
GOLD
5W (Creator Seeding Playbook)
Creator seeding to retail shelf in 18 months, documented in 5W playbook.

Saturday, July 25, 2026

3 Leads 13 Quick Hits
DIAMOND
Insurgent Brands India πŸ“ˆ
Insurgent brands in India hit $7.5B revenue, grew 4x in five years.
PLATINUM
This Girl Walks Into a Bar πŸ“ˆ
Organic cocktail mixer brand selected 1 of 3 from 400 applicants for retail expansion.
GOLD
Whole Foods Market
Whole Foods opens 2026 LEAP accelerator to emerging brands nationwide.

Friday, July 24, 2026

3 Leads 12 Quick Hits
DIAMOND
Michaels πŸ“ˆ
Google Gemini AI assistant doubled conversion on product search, per Modern Retail.
PLATINUM
Ulta Beauty πŸ“ˆ
TikTok Shop debut featured Ice Spice fragrance launch, per Glossy.
GOLD
5W Public Relations
CPG creator seeding to retail velocity mapped in 18-month playbook, per PRNewswire.

Friday, July 24, 2026

3 Leads 11 Quick Hits
DIAMOND
The Singleton πŸ“ˆ
Scotch brand overhauls packaging design to compete on modern shelf.
PLATINUM
CPG brands use 18-month creator-seeding playbook to reach retail buyers.
GOLD
TikTok Shop sellers
TikTok Shop hits $23B while most sellers lose money on the platform.

Friday, July 24, 2026

3 Leads 12 Quick Hits
DIAMOND
I.Am.Gia πŸ“ˆ
One tracksuit became a brand world. Founder sold her house to scale it.
PLATINUM
TikTok Shop πŸ“ˆ
TikTok Shop projected to outgrow Target and Costco ecommerce by 2026.
GOLD
This Girl Walks Into a Bar
Female-founded cocktail mixer selected from 400 applicants for Whole Foods expansion.

Friday, July 24, 2026

3 Leads 12 Quick Hits
DIAMOND
QRCodeChimp πŸ“ˆ
QR codes on pack become updatable infrastructure ahead of Sunrise 2027.
PLATINUM
Ugg bands with Muna for back-to-school, targeting Gen Z via music alignment.
GOLD
TripleLift
Offsite retail media drives measurable ROI across beauty, toys, food, and home.

Friday, July 24, 2026

3 Leads 12 Quick Hits
DIAMOND
LG InstaView πŸ“ˆ
LG InstaView refrigerator surpassed 5.3M global sales in a decade.
PLATINUM
Range Rover Electric πŸ“ˆ
Range Rover Electric waitlist hit 76,976 pre-orders before launch.
GOLD
QRCodeChimp
QRCodeChimp launched GS1 QR codes to prep brands for Sunrise 2027.

Friday, July 24, 2026

3 Leads 13 Quick Hits
DIAMOND
I.Am.Gia πŸ“ˆ
Founder sold her house to scale the Blare tracksuit into a brand world.
PLATINUM
TikTok Shop πŸ“ˆ
Projected to outgrow Target and Costco ecommerce in 2026, hits $23B social commerce.
GOLD
La-Z-Boy
Expanded 3D cloud tech for product imagery to scale visual selling.

Thursday, July 23, 2026

3 Leads 13 Quick Hits
DIAMOND
CPG brands move from creator seeding to retail shelves in 18 months, per playbook.
PLATINUM
Ugg partners with Muna for back-to-school, aligns brand with buzzy pop band.
GOLD
QRCodeChimp
QRCodeChimp launches GS1 QR code tool to help brands prepare for Sunrise 2027 connected packaging.

Thursday, July 23, 2026

3 Leads 11 Quick Hits
DIAMOND
Tower28 πŸ“ˆ
Interactive billboard spritzed thousands of NYC passersby with product all summer.
PLATINUM
American Eagle πŸ“ˆ
RushTok creators and mall pop-ups drove back-to-school denim sales into malls.
GOLD
Ugg
Pop band partnership anchored back-to-school campaign with cultural credibility.

Thursday, July 23, 2026

3 Leads 13 Quick Hits
DIAMOND
TikTok Shop πŸ“ˆ
Social commerce hits $23B as TikTok Shop outgrows retail giants.
PLATINUM
Insurgent Brands (India market) πŸ“ˆ
Insurgent consumer brands in India hit $7.5B, growing 4x in 5 years.
GOLD
The Singleton
The Singleton overhauled packaging design in 2026, signaling shelf reset across spirits.

Thursday, July 23, 2026

3 Leads 11 Quick Hits
DIAMOND
Creator seeding mapped to retail placement in 18 months, tier by tier.
PLATINUM
Range Rover Electric πŸ“ˆ
Waitlist hit 76,976 before launch date confirmed, per TechTimes.
GOLD
This Girl Walks Into a Bar
Female-founded mixer brand named emerging winner, 1 of 3 from 400 applicants.

Thursday, July 23, 2026

3 Leads 11 Quick Hits
DIAMOND
American Eagle πŸ“ˆ
Filled sorority houses with denim, sent creators to malls for back-to-school, per Glossy.
PLATINUM
Tower28 πŸ“ˆ
Interactive NYC billboard spritzed passersby with its hero product, per Glossy.
GOLD
5W Releases CPG Creator Seeding Playbook 2026
18-month creator-to-retail timeline mapped from seeding through retail-buyer briefing, per Morningstar.

Thursday, July 23, 2026

3 Leads 12 Quick Hits
DIAMOND
Social commerce (TikTok Shop) πŸ“ˆ
TikTok Shop projected to outgrow Target and Costco ecommerce in 2026.
PLATINUM
Insurgent consumer brands (India market) πŸ“ˆ
Insurgent brands in India hit $7.5B revenue, grew 4x in five years.
GOLD
This Girl Walks Into a Bar
Female-founded cocktail mixer selected as 1 of 3 from 400 applicants for retail expansion.

Thursday, July 23, 2026

3 Leads 12 Quick Hits
DIAMOND
The Singleton πŸ“ˆ
Scotch brand redesigns packaging in 2026, signals category-wide shift in shelf presence.
PLATINUM
TripleLift πŸ“ˆ
Retail media network delivers measurable ROI across beauty, toys, food, and home brands.
GOLD
This Girl Walks Into a Bar
Organic cocktail mixer selected for national retail expansion from 400 applicants.

Thursday, July 23, 2026

3 Leads 10 Quick Hits
DIAMOND
TikTok Shop πŸ“ˆ
TikTok Shop projected to outpace Target and Costco US ecommerce in 2026.
PLATINUM
Albertsons Media Collective πŸ“ˆ
Albertsons launches scripted micro-sitcom with Procter & Gamble brand partnership.
GOLD
QR Codes (CPG Packaging Pattern)
QR codes turn product packaging into updatable infrastructure, eliminating obsolescence.

Wednesday, July 22, 2026

3 Leads 12 Quick Hits
DIAMOND
QRCodeChimp πŸ“ˆ
QR code platform launches GS1 standard tool ahead of 2027 compliance deadline.
PLATINUM
Target πŸ“ˆ
Target adds former 7-Eleven CEO Joe DePinto to board.
GOLD
Zevia
Zevia launches Cardi B campaign, its largest to date.

Wednesday, July 22, 2026

3 Leads 12 Quick Hits
DIAMOND
Creator seeding to retail velocity in 18 months with documented playbook.
PLATINUM
The Singleton πŸ“ˆ
Scotch redesign signals category-wide packaging reset in premium spirits.
GOLD
QRCodeChimp
GS1 QR codes turn CPG packaging into updatable infrastructure ahead of 2027.

Wednesday, July 22, 2026

3 Leads 11 Quick Hits
DIAMOND
This Girl Walks Into a Bar πŸ“ˆ
Organic cocktail mixer selected from 400 applicants for national retail expansion.
PLATINUM
Whole Foods Market πŸ“ˆ
Whole Foods opens 2026 LEAP program for emerging and local brands.
GOLD
Bloom Nutrition
Bloom Nutrition expands to Australia, France, and UK markets.

Wednesday, July 22, 2026

3 Leads 11 Quick Hits
DIAMOND
Range Rover πŸ“ˆ
76,976 pre-orders queued for electric launch late 2026.
PLATINUM
Insurgent Brands India πŸ“ˆ
$7.5B in revenue; 4x growth in five years across India.
GOLD
5W (CPG Creator Seeding Playbook)
Creator seeding to retail shelf in 18 months, down from 4–6 years.

Wednesday, July 22, 2026

3 Leads 12 Quick Hits
DIAMOND
The Singleton πŸ“ˆ
Scotch rebrand signals packaging as primary shelf differentiator in 2026.
PLATINUM
Sleep Country Canada πŸ“ˆ
Sleep Country acquired Sleep Number for $700M+ via bankruptcy restructure.
GOLD
Zevia
Zevia names Cardi B as campaign lead in brand's largest paid push yet.

Wednesday, July 22, 2026

3 Leads 12 Quick Hits
DIAMOND
Zevia πŸ“ˆ
Cardi B partnership launches Zevia's biggest campaign to date
PLATINUM
American Eagle πŸ“ˆ
RushTok creators and mall placement drive back-to-school sales engine
GOLD
The Singleton
Scotch brand overhauls packaging design for shelf standout

Wednesday, July 22, 2026

3 Leads 12 Quick Hits
DIAMOND
Zevia πŸ“ˆ
Zevia taps Cardi B for biggest campaign, shifts from product-first to personality-first selling.
PLATINUM
This Girl Walks Into a Bar πŸ“ˆ
Female-founded cocktail mixer selected as 1 of 3 out of 400 for retail expansion.
GOLD
Spangler (Dum Dums)
Spangler built a candy empire on nostalgia β€” retro packaging and cultural references drive repeat buys.

Wednesday, July 22, 2026

3 Leads 12 Quick Hits
DIAMOND
Zevia πŸ“ˆ
Cardi B partnership marks biggest campaign launch in brand history
PLATINUM
Kraft Heinz πŸ“ˆ
Disney partnership bundles CPG with entertainment IP across long-term strategic alignment
GOLD
Beyond Yoga
Lifestyle categories now drive majority of revenue; DTC revenue up 40% year-over-year

Tuesday, July 21, 2026

3 Leads 12 Quick Hits
DIAMOND
Creator seeding path to retail shelf mapped in 18-month playbook
PLATINUM
ShopLiftr πŸ“ˆ
Off-site display, DOOH, and CTV unified into single local deal engine
GOLD
Zevia
Cardi B partnership marks brand's biggest campaign to date

Tuesday, July 21, 2026

3 Leads 12 Quick Hits
DIAMOND
Beyond Yoga πŸ“ˆ
Lifestyle categories now drive majority of revenue; direct up 40% YoY.
PLATINUM
World Cup sponsorship positioned wellness tracking as performance edge for athletes.
GOLD
Zevia
Cardi B campaign signals shift toward celebrity-led authentic messaging in beverage.

Tuesday, July 21, 2026

3 Leads 12 Quick Hits
DIAMOND
Beyond Yoga πŸ“ˆ
Lifestyle categories now drive majority of revenue; direct sales up 40% YoY.
PLATINUM
Curie πŸ“ˆ
Aluminum-free deodorant becomes table stakes; Curie repositions as performance brand.
GOLD
This Girl Walks Into a Bar
Organic cocktail mixer selected as 1 of 3 brands from 400 applicants for national retail.

Monday, July 20, 2026

3 Leads 12 Quick Hits
DIAMOND
Range Rover πŸ“ˆ
Electric vehicle waitlist hits 76,976 ahead of late 2026 launch.
PLATINUM
This Girl Walks Into a Bar πŸ“ˆ
Organic cocktail mixer selected 1 of 3 from 400 applicants for retail expansion.
GOLD
Whole Foods Market
LEAP accelerator opens applications for emerging brands seeking national retail entry.

Monday, July 20, 2026

3 Leads 12 Quick Hits
DIAMOND
Bloom Nutrition πŸ“ˆ
Entered three new countries in one year, per Modern Retail.
PLATINUM
The Nue Co. πŸ“ˆ
Fragrance sales jumped from 20% to 85% of revenue through Ulta partnership.
GOLD
QR Codes in CPG
Updatable QR codes eliminate outdated packaging waste, per AOL.

Sunday, July 19, 2026

3 Leads 12 Quick Hits
DIAMOND
The Nue Co. πŸ“ˆ
Fragrance jumped from 20% to 85% of sales in two years via Ulta placement
PLATINUM
World Cup sponsorship tied to 2027 roadmap; brand weaponized seasonal events
GOLD
P.F. Candle Co. and Sorbara's
Brands renting retail space to other brands lifted foot traffic and offset costs

Sunday, July 19, 2026

3 Leads 13 Quick Hits
DIAMOND
Range Rover πŸ“ˆ
Waitlist of 76,976 confirms demand ahead of late-2026 EV launch.
PLATINUM
Creator seeding to retail shelf in 18 months: documented playbook released.
GOLD
Bloom Nutrition
Three-market expansion in one year signals playbook replication.

Sunday, July 19, 2026

3 Leads 13 Quick Hits
DIAMOND
India insurgent consumer brands (aggregate) πŸ“ˆ
Insurgent Indian CPG brands hit $7.5B in FY25, outpacing traditional FMCG.
PLATINUM
5W (Creator Seeding Playbook 2026) πŸ“ˆ
Creator seeding to retail shelf in 18 months: 5W maps the three-tier playbook.
GOLD
P.F. Candle Co. & Sorbara's
Retail stores lend space to guest brands, offsetting rent and lifting foot traffic.

Sunday, July 19, 2026

3 Leads 12 Quick Hits
DIAMOND
World Cup sponsorship bet paid off as CMO plots 2027 expansion strategy
PLATINUM
The Nue Co. πŸ“ˆ
Fragrance category swelled from 20% to 85% of sales in two years via Ulta
GOLD
Laifen
Costco launch adds retail velocity for award-winning hair dryer line

Sunday, July 19, 2026

3 Leads 12 Quick Hits
DIAMOND
Bloom Nutrition πŸ“ˆ
Emerged in Australia, France, U.K. in single yearβ€”international expansion blueprint.
PLATINUM
P.F. Candle Co. and Sorbara's πŸ“ˆ
Lent retail spaces to competitor pop-upsβ€”traffic and rent offsets confirmed.
GOLD
Sam's Club
Hosted first-ever creator wellness event in Manhattanβ€”exclusive media inventory test.